Content Writer/Copywriter Insurance

As a copywriter you will be an integral part of your clients’ marketing efforts. How you write, the detail you convey, and the clients’ tone of voice, can make or break a marketing campaign.

Getting it wrong can result in extra costs and a potentially unhappy client. Even if your copywriting met the brief, your client may still blame you for any poor sales figures, because professionals who work in a marketing role are employed to help facilitate business growth.

A couple of examples could include:

Negligence

You write a range of technical specification sheets for a small manufacturing clients’ products, which are printed and distributed with the products, but you accidentally omit a valuable piece of information. Typically, an in-house compliance process would pick this mistake up before sign-off, but your client is short of resources and there is no compliance sign-off process. As a result the printed sheets must be redesigned and reprinted and the client pursues a claim against you to recover the extra costs as a result.

Professional Indemnity insurance would respond to provide cover for your legal costs in this instance.

With our online quote and buy system you can see a quote for your business insurance in a matter of minutes. Professional indemnity insurance can start from as little as £98.00 per annum.

Example quote: a freelance copywriter with an annual turnover of up to £50,000 per annum, with a £500,000 indemnity limit in any one claim, would pay as little as £192.00 per annum for professional indemnity insurance, which we think is great value considering the cover and peace of mind that you benefit from (Figure correct as of 22.11.2021).

Apart from Professional Indemnity insurance, freelance content marketers will be expected to carry Public Liability insurance if they work from their clients’ premises or if they meet members of the public.

As a freelance limited company owner a claim can also be made against you personally with unlimited personal liability. Directors and Officers insurance will offer protection for you in this instance, which is offered as part of our Business Combined Liabilities insurance.

Legal Expenses insurance will provide cover for costs incurred from a legal occurrence that your indemnity and liability insurance does not cover, such as the costs incurred from an IR35 tax investigation.